Category Archives: Marketing

Zero Budget Indie Marketing Guide

Today’s game market is, by all accounts, saturated. There’s simply not enough time for people to play everything that’s on offer out there, even if everybody dedicated their lives to hunting out – and playing through – as many titles as humanly possible.

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In Casual We Trust

This article originally appeared in Dev.Mag Issue 16, released in August 2007.

Put yourself in this situation: you’re an enthusiastic gamer, you’ve played your fair share of the latest releases, you humbly proclaim yourself supreme overlord of Counter-Strike, and you regularly peruse your copy of the latest ‘zines. For all intents and purposes, some may call you a hardcore gamer.

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